Global marketing: foreign entry, local marketing, & global management (Record no. 10693)
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000 -LEADER | |
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Control field | 00529 a2200169 4500 |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2002023528 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0072471484 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Author | Johansson, Johny K. |
245 ## - TITLE STATEMENT | |
Title | Global marketing: foreign entry, local marketing, & global management |
250 ## - EDITION STATEMENT | |
Edition statement | 3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Date of publication | 2003 |
Place of publication | Boston: |
Name of publisher | McGraw-Hill/Irwin |
300 ## - PHYSICAL DESCRIPTION | |
Pagination | xviii,654p. |
Other physical details | ill. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term | Export marketing |
-- | Export marketing - Management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Item type | Books |
Not for loan | Home branch | Holding branch | Shelving location | Source of acquisition | Cost, normal purchase price | Full call number | Acc. No. | Date Accessioned | Koha item type |
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Available for loan | Main | Main | Stack | 0.00 | HF1416 .J63 2003 | BK0009230 | 28/01/2009 | Books |