International marketing (Record no. 18766)
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| 000 -LEADER | |
|---|---|
| Control field | 00528 a2200169 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| Control field | 150711b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781408009239 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Author | Czinkota, Michael R. |
| 245 ## - TITLE STATEMENT | |
| Title | International marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ronkainen, Ilkka A. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zvobgo, Gilbert |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication | 2011. |
| Name of publisher | South-Western Cengage Learning, |
| Place of publication | UK: |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pagination | xxvi, 592p. |
| Other physical details | ill. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Export marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | International business enterprises. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| Class Mark | HF1009.5 .C95x 2011 |
| Source of classification or shelving scheme | Not for loan | Collection code | Home branch | Holding branch | Shelving location | Source of acquisition | Cost, normal purchase price | Full call number | Acc. No. | Date Accessioned | Koha item type | Cost of Replacement |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available for loan | Non Fiction | Main | Main | Stack | Purchased | 9200.00 | HF1009.5 .C95x 2011 | BK0021492 | 18/05/2015 | Books | 9200.00 |
| Library of Congress Classification | Available for loan | Non Fiction | Main | Main | Stack | Purchased | 9200.00 | HF1009.5 .C95x 2011 | BK0021491 | 18/05/2015 | Books | 9200.00 |