Media programming: strategies and practices (Record no. 23205)
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| 000 -LEADER | |
|---|---|
| Control field | 00652 a2200205 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| Control field | 180221b xxu||||| |||| 00| 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2012930783 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781111835026 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Author | Eastman, Susan Tyler |
| 245 ## - TITLE STATEMENT | |
| Title | Media programming: strategies and practices |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ferguson, Douglas A. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Wadsworth, Cengage Learning, |
| Date of publication | 2013. |
| Place of publication | Australia: |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pagination | xii, 484p. |
| Other physical details | ill. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Television programs--Planning. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Radio programs--Planning. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Cable television--Planning |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Mass media--Planning. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| Class Mark | PN1992.55 .E18 2013 |
| Source of classification or shelving scheme | Not for loan | Collection code | Home branch | Holding branch | Shelving location | Source of acquisition | Cost, normal purchase price | Full call number | Acc. No. | Date Accessioned | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available for loan | Non Fiction | Main | Main | Stack | Purchased | 4600.00 | PN1992.55 .E18 2013 | BK0025401 | 17/11/2017 | Books |