Effective marketing of commercial bank services in Nigeria: a case study of Zenith bank PLC (Record no. 23496)
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000 -LEADER | |
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Control field | 00475 a2200121 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
Control field | 180205b xxu||||| |||| 00| 0 eng d |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Author | Waterway Emmanuel Oyinemi |
245 ## - TITLE STATEMENT | |
Title | Effective marketing of commercial bank services in Nigeria: a case study of Zenith bank PLC |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher | Bowen University, Iwo |
Date of publication | 2011. |
Place of publication | Iwo |
300 ## - PHYSICAL DESCRIPTION | |
Pagination | xii,71p. |
Other physical details | ill. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term | Marketing |
Subdivision | Bank services |
-- | Nigeria |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Item type | Students projects |
Class Mark | BUS HG1616.M3 N6 W37x 2011 |
Source of classification or shelving scheme | Not for loan | Collection code | Home branch | Holding branch | Shelving location | Source of acquisition | Full call number | Acc. No. | Date Accessioned | Koha item type | Cost of Replacement |
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Library of Congress Classification | Available for loan | Non Fiction | Main | Main | Special Coll. | Donation | BUS HG1616.M3 N6 W37x 2011 | TH0002575 | 27/11/2017 | Students projects | MAIN |