Marketing management (Record no. 3151)
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000 -LEADER | |
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Control field | 00407 a2200157 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0131457578 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Author | Kotler, Philip |
245 ## - TITLE STATEMENT | |
Title | Marketing management |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kevin Lane Keller |
250 ## - EDITION STATEMENT | |
Edition statement | 12th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Jersey: |
Name of publisher | Pearson Education Ltd. |
Date of publication | 2006 |
300 ## - PHYSICAL DESCRIPTION | |
Pagination | xxxix, 729p. |
Other physical details | ills. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term | Marketing - Management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Item type | Books |
Not for loan | Home branch | Holding branch | Shelving location | Full call number | Acc. No. | Date Accessioned | Koha item type |
---|---|---|---|---|---|---|---|
Available for loan | Main | Main | Stack | HF5415.13 .K64 2006 | BK0001938 | 18/12/2007 | Books |
Available for loan | Main | Main | Stack | HF5415.13 .K64x 2006 | BK0012187 | 15/06/2009 | Books |