Learning aid for use with essentials of marketing: a global-managerial approach (Record no. 3515)
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| 000 -LEADER | |
|---|---|
| Control field | 00623 a2200181 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| Control field | 170215b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0072467282 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Author | Perreault, William D. |
| 245 ## - TITLE STATEMENT | |
| Title | Learning aid for use with essentials of marketing: a global-managerial approach |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | McCarthy, Jerome E. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York: |
| Name of publisher | McGraw-Hill/Irwin, |
| Date of publication | 2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pagination | Various paging, 4 CDs attached. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Marketing |
| Subdivision | Examination |
| -- | Study guides. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Managerial economics. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Marketing management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| Class Mark | HF5415 .P47x 2003 |
| Source of classification or shelving scheme | Not for loan | Collection code | Home branch | Holding branch | Shelving location | Full call number | Acc. No. | Date Accessioned | Koha item type | Public note | Cost of Replacement |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available for loan | Non Fiction | Main | Main | Stack | HF5415 .P47x 2003 | BK0004088 | 09/01/2008 | Books | ||
| Library of Congress Classification | Available for loan | Non Fiction | Main | Main | Stack | HF5415 .P47x 2003 | BK0004089 | 09/01/2008 | Books | ||
| Library of Congress Classification | Not for Loan | Non Fiction | Main | Main | Stack | HF5415 .P47x 2003 | BK0012715 | 22/06/2009 | Books | WEEDED | |
| Library of Congress Classification | Available for loan | Non Fiction | Main | Main | Stack | HF5415 .P47x 2003 | BK0012716 | 22/06/2009 | Books |