Strategic marketing channel management (Record no. 7501)
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| 000 -LEADER | |
|---|---|
| Control field | 00445 a2200157 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0071129162 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Author | Bowersox, Donald J. |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing channel management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Cooper, Bixby M. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York: |
| Name of publisher | McGraw-Hill, |
| Date of publication | 1992 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pagination | xix, 488p. |
| Other physical details | ill. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Marketing channels |
| -- | Marketing - Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| Not for loan | Home branch | Holding branch | Shelving location | Full call number | Acc. No. | Date Accessioned | Koha item type |
|---|---|---|---|---|---|---|---|
| Available for loan | Main | Main | Stack | HF5415.129 .B68x 1992 | BK0008942 | 23/05/2008 | Books |