Marketing: principles of advertising and IMC
Publication details: USA: McGraw - Hill, 2008. Edition: 2nd editionDescription: 724p. illISBN: 0697778754Subject(s): Branding (Marketing)
Books
| Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Main Stack | Non Fiction | HF5415.13 .D846 2008 (Browse shelf(Opens below)) | Available | BK0028403 |
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| HF5415.1265 .G37x 2002 Trading and valuing internet and high tech scoks: a practitioner's guide | HF5415.127 .H66 2012 Marketing strategy & competitive positioning | HF5415.13 .D42x 2000 Streetwise marketing plan: winning strategies for every small business | HF5415.13 .D846 2008 Marketing: principles of advertising and IMC | HF5415.13 .H68 1973 Marketing management: operating, strategic and administrative | HF5415.13 .K64 1988 Marketing Management: analysis, planning implementation, and control | HF5415.13 .K68 2013 Marketing management |
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