TY  - GEN
AU  - Ishola, Z. Abimbola
TI  - The impact of sales promotion on marketing of pharmaceutical product (a case study of chemical and allied products limited) 
PY  - 2010///
CY  - Iwo
PB  - Bowen University
KW  - Sales promotion
KW  - Marketing
KW  - Pharmaceutical industry
KW  - Nigeria
ER  -