TY  - GEN
AU  - Hollender, Jeffrey
AU  - Penichell, Stephen
TI  - What matter most: how a small group of pioneers is teaching social responsibility to big business, and why big business is listening
SN  - 0738209023
PY  - 2004///
CY  - New York
PB  - Basic books
KW  - Social responsibility of business
KW  - Social values
KW  - Social responsibility of business - United States - Case studies
KW  - Business enterprises - United States - Case studies
ER  -