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81. Students projects
Televisition advertising and the demand for detergent: study of Sunlight detergent

by Abdul-Raheem, Risikat.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Iwo Bowen University 2016Availability: Items available for reference: Main: Not for loan (1)Call number: HF6146.T42 N5 A22x 2016.
82. Students projects
The role of advertisement in socialization of children as observed in selected food television advertisements: Indomie noodles, Three crowns milk, Honeywell noodles and Pomo rice advertisements

by Agboola, Gbeminiyi Opeyemi.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Iwo Bowen University 2016Availability: Items available for reference: Main: Not for loan (1)Call number: MAS HF6146 .T42 A34x 2016.
83. Students projects
The influence of advertising on consumer's loyalty: a case study of Nigeria bottling company Plc Ilorin

by Fakeye, Damilola A.

Publication details: Iwo Bowen University 2012Availability: Items available for reference: Main: Not for loan (2)Call number: BUS HF6161.B5 F34x 2012, ...
84. Students projects
Television programme sponsorship as a veritable tool to a company's sales performance: a case study of "Who want to be a Millionaire" by MTN Nigeria

by Femi-Philips,Mamatooki M.

Publication details: Iwo Bowen University 2010Availability: Items available for reference: Main: Not for loan (1)Call number: BUS HF6146.T42 N6 F45x 2010.
85. Students projects
Television advertisements and the buying habit of consumers of milk: a study of Kanu Nwankwo advertisement and Don Jazzy's advertisement

by Oladipo, I. I.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Iwo Bowen University 2016Availability: Items available for reference: Main: Not for loan (1)Call number: MAS HF6146.T42 O43x 2016.
86. Books
Communication, society and the Nigerian child: issues and emerging trends in the 21st century

by Wilson, Des (ed.).

Publication details: Nigeria: African Council for Communication Education, 2015Availability: Items available for loan: Main (1)Call number: HQ792. N5 C66 2015.
87. Students projects
Role of broadcast media in influencing women for political participation in Nigeria

by Oni, Reynold.

Publication details: Iwo Bowen University 2016Availability: Items available for reference: Main: Not for loan (1)Call number: MAS HF6146 .O54x 2016.
88. Students projects
Radio and health awareness (a study of Diamond 101.1 Fm)

by Akande, Kofoworola Oyebanke.

Publication details: Iwo Bowen University 2016Availability: Items available for reference: Main: Not for loan (1)Call number: MAS HF6146.R3 A38x 2016.
89. Students projects
Advertising as a promotional tool for enhancing business organization sustainability: a case study of Nigerian bottling Company PLC, Lagos

by Owoseni, Tosin Raphael.

Publication details: Iwo Bowen University, Iwo 2013Availability: Items available for reference: Main: Not for loan (1)Call number: BUS HF5801 .O96x 2013.
90. Students projects
The roles of advertising in the profitability of a sole proprietorship business (a case of Beulah pure water factory in Ogun state)

by Awolola, Victoria Oluwatosin.

Publication details: Iwo Bowen University 2014Availability: Items available for reference: Main: Not for loan (1)Call number: BUS HF5801 .A96x 2014.
91. Periodicals
Art direction : the magazine of visual communication

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York: Advertising Trade Publications, Availability: Items available for reference: Main: Not for loan (44)Call number: P91 .A38, ...
92. Books
Alcohol

by Barbour, Scott.

Series: Opposing viewpoints series Publication details: San Diego: Greenhaven Press 1998Availability: Items available for loan: Main (1)Call number: HV5035 .A458 1998.
93. Periodicals
Credit Market: Nigeria's credit business voice monthly

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Lagos, Nigeria CMC International Limited Availability: Items available for reference: Main: Not for loan (3)Call number: HF5813 .C73, ...
94. Books
Provocateur: images of women and minorities in advertising

by Cortese, Anthony J.

Publication details: London: Rowman & Littlefield Publishers 1999Availability: Items available for loan: Main (1)Call number: HF5823 .C5977 1999.
95. Books
Consuming dance: choreography & advertising

by Dunagan, Colleen T.

Publication details: New York: Oxford University Press 2018Availability: Items available for loan: Main (1)Call number: GV1779 .D86 2018.
96. Books
Born to buy: the commercialized child and the new consumer culture

by Schor, Juliet B.

Publication details: New York: Scribner 2004Availability: Items available for loan: Main (1)Call number: HF5415.33.U6 S355 2004.
97. Books
Selling on the Internet: how to open an electronic storefront and have millions of customers come to you

by Gonyea, James C | Gonyea, Wayne M.

Publication details: New York: McGraw Hill, 1996Availability: Items available for loan: Main (1)Call number: HD30.37 .G66 1996.
98. Books
The ultimate small business marketing book

by Blick, Dee.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Surrey, U.K.: Filament, 2011Availability: Items available for loan: Main (1)Call number: HF5415 .B554x 2011.
99. Books
Advertising on the internet

by Zeff, Robbin | Aronson, Brad.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York: John Wiley & Sons, 1999Availability: Items available for loan: Main (1)Call number: HF6146.I58 Z43 1999.
100. Students projects
Celebrity endorsement as a political marketing strategy in Rauf Aregbesola's 2014 gubernatorial election campaigns. MSc. Mass Comm

by Kayode, Benson-Adeyemi.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Bowen University Iwo; Bowen University , 2023Availability: Items available for reference: Main: Not for loan (1)Call number: BDSC JF2112 .A1 B46x 2023 TH.
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