Advertising reach and frequency: maximising advertising results through effective frequency
Publication details: Lincolnwood NTC Business Books 1995 Edition: 2nd edDescription: xii, 157p. illISBN: 0844235067Subject(s): Advertising - Effective frequencyCurrent library | Call number | Status | Date due | Barcode |
---|---|---|---|---|
Main | HF5827 .M19 1995 (Browse shelf(Opens below)) | Available | BK0007010 |
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