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1. Students projects
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The role of integrated marketing communication activities in effective brand repositioning: a study of the acquisition of Zain Nigeria by Airtel Nigeria

by Ayoade, Oluwaseyi J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Iwo Bowen University 2015Availability: Items available for reference: Main: Not for loan (2)Call number: MAS HD69.B7 N6 A96x 2015, ...
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2. Students projects
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Brand public relations and consumer satisfaction (a study of gala and Bowen students)

by Ogundele, Temiloluwa J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Iwo Bowen University 2015Availability: Items available for reference: Main: Not for loan (2)Call number: MAS HD69.B7 N6 O34x 2015, ...
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3. Students projects
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Product branding and the performance on the Nigeria banking industry (a case study of First Bank Nigeria, plc)

by Adebari, Omotolani Bukola.

Publication details: Iwo Bowen University 2013Availability: Items available for reference: Main: Not for loan (1)Call number: BFN HD69.B7 N6 A33x 2013 .
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