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	1.		Contemporary marketing research by McDaniel, Carl D \| Gates, Roger H. Edition: 3rd ed. Publication details: New York: West publishing Company 1996Availability: Items available for loan: Main (1)Call number: HF5415.2 .M382X 1996. Place hold Add to cart (remove)
	2.		Essentials of marketing Charles W. Lamb, Joseph F. Hair, and Carl McDaniel. by Lamb, Charles W \| Hair, Joseph F. McDaniel, Carl D. Edition: 4th ed. Publication details: Mason, Ohio , Thomson/South-Western 2005Availability: Items available for loan: Main (2)Call number: HF5415 .L2623 2005, ... Place hold Add to cart (remove)