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	1.		The new market leaders: who's winning and how in the battle for customers by Wiersema, Fred. Publication details: New York: The Free Press 2001Availability: Items available for loan: Main (1)Call number: HD57.7 .W54x 2001. Place hold Add to cart (remove)
	2.		Customer intimacy by Wiersema, Fred. Publication details: London: Harper Collins, 1996Availability: Items available for loan: Main (1)Call number: HF5415.5 .W53x 1996. Place hold Add to cart (remove)