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1. Books
Exploring marketing research

by Zikmund, William G.

Edition: 7th ed. Publication details: New York: The Dryden Press Harcourt College Publishers 2000Availability: Items available for loan: Main (1)Call number: HF5415.2 .Z54 2000.
2. Books
Essentials of marketing research

by Zikmund, William G.

Publication details: New York: The Dryden Press, 1999Availability: Items available for loan: Main (2)Call number: HF5415.2 .Z54x 1999, ...
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