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	1.		Essentials of marketing research by Kumar, V \| Aaker, David A. Day, George S. Edition: 2nd ed. Publication details: New Jersey: John Wiley, 2002Availability: Items available for loan: Main (1)Call number: HF5415.2 .K86 2001. Place hold Add to cart (remove)
	2.		Strategic market management by Aaker, David A. Edition: 4th ed. Publication details: New York: John Wiley, 1995Availability: Items available for loan: Main (1)Call number: HF5415.13 .A23 1995. Place hold Add to cart (remove)
	3.		Strategic market management by Aaker, David A. Edition: 8th ed. Publication details: Hoboken, New Jersey: John Wiley & Sons, 2008Availability: Items available for loan: Main (1)Call number: HF5415.13 .A23 1995. Place hold Add to cart (remove)