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1. Books
How to get into advertising: a guide to careers in advertising, media and marketing communications

by Neidle, Andrea.

Edition: 2nd ed. Publication details: London: Continuum 2002Availability: Items available for loan: Main (1)Call number: HF5823 .N44x 2002.
2. Books
How to plan advertising /ed. by Alan, Cooper

by Cooper, Alan (ed.).

Edition: 2nd ed. Publication details: London: Continuum in assoication with the Account Planning Group 1997Availability: Items available for loan: Main (1)Call number: HF58.04 .H69x 1997.
3. Books
Persuasion in advertising

by O'Shaughnessy, John | Jackson, Nicholas.

Edition: 1st ed. Publication details: London: Routledge: 2004Availability: Items available for loan: Main (1)Call number: HF5822 .O84 2003.
4. Books
How to advertise: what works, and what doesn't - and why

by Roman, Kenneth | Jane Maas.

Edition: 3rd ed. Publication details: London: Kogan Page 2003Availability: Items available for loan: Main (1)Call number: HF5823 .R65x 2003.
5. Books
Advertising advertising

by Fletcher, Winston.

Publication details: London: Profile Books, 1999Availability: Items available for loan: Main (2)Call number: HF5823 .F54 1999, ...
6. Books
Provocateur: images of women and minorities in advertising

by Cortese, Anthony J.

Publication details: London: Rowman & Littlefield Publishers 1999Availability: Items available for loan: Main (1)Call number: HF5823 .C5977 1999.
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