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	1.		Marketing management by Lancaster, Geoff \| Massingham, Lester. Edition: 2nd ed. Publication details: London: McGraw-Hill, 1998Availability: Items available for loan: Main (1)Call number: HF5415.13 .L36x 1998. Place hold Add to cart (remove)
	2.		Strategic marketing planning and evaluation by Lancaster, Geoffrey \| Massingham, Lester. Series: Marketing in action series Publication details: London: Kogan Page Limited 1996Availability: Items available for loan: Main (1)Call number: HD30.28 .L36x 1996. Place hold Add to cart (remove)