000 | 00443 a2200169 4500 | ||
---|---|---|---|
010 | _a2006103506 | ||
020 | _a9780073529912 | ||
090 |
_c11398 _d11398 |
||
100 | _aArens, William F. | ||
245 | _aContemporary advertising | ||
700 | _aWeigold, Michael F. & Arens, Christian | ||
250 | _a11th ed. | ||
260 |
_bMcGraw-Hill/Irwin _aBoston: _c2008. |
||
300 |
_axl, 712p. _bill. |
||
650 | _aAdvertising | ||
942 |
_cBK _kHF5821 .B62 2008 |
||
999 |
_c11398 _d11398 |