000 | 00492 a2200169 4500 | ||
---|---|---|---|
010 | _a2009031814 | ||
020 | _a9780070172463 | ||
090 |
_c12320 _d12320 |
||
100 | _aPerreault, William D. | ||
245 | _aEssentials of marketing: a marketing strategy planning approach | ||
700 |
_aCannon, Joseph P. _aMcCarthy, Jerome E. |
||
250 | _a12th ed. | ||
260 |
_bMcGraw-Hill/Irwin, _aNew York: _c2010. |
||
300 |
_axxxix, 691p. _bill. |
||
650 | _aMarketing. | ||
942 |
_cBK _kHF5415 .M378 2010 |
||
999 |
_c12320 _d12320 |