000 00492 a2200169 4500
010 _a2009031814
020 _a9780070172463
090 _c12320
_d12320
100 _aPerreault, William D.
245 _aEssentials of marketing: a marketing strategy planning approach
700 _aCannon, Joseph P.
_aMcCarthy, Jerome E.
250 _a12th ed.
260 _bMcGraw-Hill/Irwin,
_aNew York:
_c2010.
300 _axxxix, 691p.
_bill.
650 _aMarketing.
942 _cBK
_kHF5415 .M378 2010
999 _c12320
_d12320