000 00407 a2200157 4500
010 _a2005056170
020 _a139780471755296
090 _c2260
_d2260
100 _aCohen, William. A.
245 _aThe marketing plan
250 _a5th ed.
260 _aNew Jersey:
_bJohn Wiley & Sons Inc.
_c2006
300 _axviii, 350p.
_bill.
650 _aMarketing - Management
942 _cBK
_kHF5415.13 .C6348 2006
999 _c2260
_d2260