000 00379 a2200133 4500
020 _a1578516005
090 _c2393
_d2393
100 _aKotler, Philip
245 _aMarketing moves: a new approach to profits, growth, and renewal
260 _aBoston:
_bHavard Business School Press
_c2002
300 _axii, 193p.
650 _aHF5415 .K6313 2007
942 _cBK
_kHF5415 .K6313 2002
999 _c2393
_d2393