| 000 | 00576nam a2200181 4500 | ||
|---|---|---|---|
| 008 | 240430b |||||||| |||| 00| 0 eng d | ||
| 010 | _a91029728 | ||
| 020 | _a0750603291 | ||
| 100 | _aWilson, Richard M. S. | ||
| 245 | _aStrategic marketing management: planning, implementation and control | ||
| 260 |
_aOxford: _bButterworth-Heinemann, _c1992. |
||
| 300 |
_axx, 644p., _bill. |
||
| 440 | _aThe Marketing series | ||
| 650 |
_aMarketing _vManagement. |
||
| 700 | _aGilligan, Colin | ||
| 700 | _aPearson, David J. | ||
| 942 |
_cBK _hHF5415.13 .W547 1992 |
||
| 999 |
_c32861 _d32860 |
||